How To Improve C.t.R Click Through rate

 Here's what it is but really I've made a video on the little bit that i know and a way to look at it to improve it


 The ad request clickthrough rate (CTR) is the number of ad clicks divided by the number of ad requests.
Ad request CTR = Clicks / Ad requests
For example, if you received 7 clicks out of 1000 ad requests, your ad request CTR would be .7%. (7 / 1000 = 0.7%)